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Monday, 19 December 2011

To fight yen infiniti shifts output from Japan

Infiniti_jx
TOKYO – To fight the strong and profit-eating yen Japan’s major automaker Nissan Motor Co., has taken a decision to make its Infiniti JX crossover in the United States to fight the strong and profit-eating yen, will keep moving Infiniti production out of Japan, the brand's global chief says.

For example, a compact car based on the Etherea Concept shown at the Geneva auto show won't be built in Japan.

The strategy calls for building Infinitis in Europe and China for the first time and using more imported parts in Japan-made models. Future vehicles being developed for production in Japan will have non-yen content as high as 65 percent, up from around 15 percent today.

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